Love Stories

See Our Mother’s Day + Mom Moments

As a young mother, I just loved Mother’s Day! I loved planning the perfect brunch with my family. Another perk: It was a day to kick my feet up and drink mimosas! It felt great to be honored as motherhood was new to me. As a seasoned mother of 22 years, I still enjoy Mother’s…

Learn to Love I Create Lift!

Do you even lift? Take your look to new heights with this limitless volumising foam, I Create Lift. It’s no wonder it’s a favourite product across the board for all hair types! With this clean-rated weightless foam, you can achieve amazing texture, incredible body and beautifully defined curls. This product is seriously a game changer and…

Family and Indie Brand Challenges: A Founder Talk with Beauty Independent

“I never stopped believing. I am humbled by where we have come from, where we are, what we have built and what we are building. I have a huge sense of gratitude.” ~ Greg  “Over the next year, I want to create more tangible curriculum so I can assist stylists as well as consumers in…

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Artificial Fragrance

Why We Don’t Love It: Artificial Fragrance Innersense Organic Beauty is known for the fresh, calming, invigorating and grounding fragrances of its products. We believe Mother Nature is the creator of the most beautiful bouquets, so you’ll never find chemically enhanced or artificial fragrances in our formulas. Be cautious, however, the big beauty industry often…

3 Insider Success Tips For I Create Hold

Want to harness your beauty and embrace your style? If you’re looking to charm your do, we’ve got the solution for you! Not only is it a favourite product of our salons, it’s also one of the first products developed in our line, offering light hold as a gel to perfect your hair ‘do. As…

Flax Seed Oil

An Ancient Crop to Feed Modern Hair: Flax Seed Did you know flax seed is one of the world’s oldest crops? This mighty seed has been harvested since the dawn of civilisation; it was first introduced to the United States by colonists to produce fibre for clothing. And while flax seed is wearable, we love…
Bottle of Palm Oil, large leaf in background

Palm Oil

Why We Don’t Love It: Palm Oil The global economy plays a big role in conscious chemistry, and palm oil is the perfect example of universal demand outweighing its benefits. Here’s why we no longer use this ingredient in our formulas: Like you, we are equally saddened by the deforestation that has occurred in countries…

Shea Butter

Mother Nature’s Emollient Rich Conditioner: Shea Butter In our never ending search for the perfect ingredient, shea butter, also known as “Mother Nature’s conditioner,” is one of our favourites. This solid fatty oil produced from the Shea-Karite tree nut grows in the tropics of East and West Africa, as well as regions of west and…
Sidewalk paint that reads "passion led us here" shot POV with 2 sets of feet on ground below

Soy

Why We Don’t Love It: Soy If you’re a longtime user of Innersense Organic Beauty, you may remember those little “kernels of love” in our conditioners. Those rice hulls were nutrient rich, however, we made the decision to remove the rice hull/soy combination from our formulas in an effort to move to even more sustainable…

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